FAMED · FILM 16:9
CASE STUDY · PRODUCT FILM · B2B

Famed. Light is the product

Day one: a studio built at the client site. Day two: a hospital in Opoczno. The lamps needed to look good and, above all, believable.

CLIENT GOAL
Show modern medical lights in actual use.
APPROACH
Studio product detail with a credible hospital setting.
CHANNELS
Product communication, B2B sales and brand presentations.

What we delivered

Famed · 151-second film
  • Filming
    • Studio and hospital

      Two shoot days: a controlled studio for detail and a working hospital for context.

    • Canon C100 in C-log

      Footage recorded for technical post-production, with control over colour.

    • Product detail

      Surgical lights in close-up: heads, joints and controls.

  • Post-production
    • Motion tracking

      Product specifications placed within moving shots.

    • Colour correction

      Studio and hospital footage brought into one palette.

    • Technical typography

      Series names and functions within the frame, readable without narration.

still 10Oznaczenie: kadr wygenerowany przez AI

A packshot alone was insufficient. Viewers needed to see what the light does, as well as its precision. We split production into two shoot days.

Control over every detail

On day one we built a studio at the client site. A wide grey background and our lighting separated the lamps from their surroundings, letting reflections reveal the structure clearly.

The real working environment

On day two we moved to a hospital in Opoczno. The lamp specifications made sense in use, and the film could explain the product role.

ON SET
Famed commercial film
Famed commercial film
Product photography in a studio at the client site
Product photography in a studio at the client site
Famed lights in their working environment
Famed lights in their working environment
Before colour correction
Before colour correction
After colour grading
After colour grading

Product, use and technical post-production

We filmed with a Canon C100 in C-log. Motion tracking, colour correction and graphics connected the studio to the hospital.

still 01
still 02
still 03
still 05
still 08

The product needed controlled light and evidence of use in a real setting. An attractive rotating shot alone could not do that.

still 07
RESULT

Detail for quality, context for credibility

This film is over ten years old and does not represent our current visual style. It remains as an example of B2B product film structure: first the object, then its role.

Plan a similar project for your company.

See how we run the production and what it costs

Frequently asked questions

Have another question? Write to us. We reply the same working day.

Menu
WorkCorporate videoPricingPolski
Send a brief
Message us on WhatsAppContact